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Director: Gastón Duprat
Video art piece that through irony and sarcasm shows the steps for making video art, as if it were a simple recipe, and making fun of the genre's cliches: poetry scrolls, filming TVs, voices in French, video mashups, reverse audio, the out of focus image, the marginalized on screen, references to the classics, video loops.
Critical Reception & Ratings
Do It Yourself (1998) is a critically acclaimed experimental video art piece directed by Gastón Duprat. Through ironic and sarcastic commentary, the film satirizes the common clichés and tropes of video art, such as poetry scrolls, filming TVs, and video mashups. While divisive among general audiences, the film has been praised by critics for its clever deconstruction of the medium.
Why you might like this:
Fans of playful, meta-textual documentaries will appreciate Do It Yourself's clever deconstruction of video art clichés through Gastón Duprat's ironic, sarcastic approach. This 1998 film humorously walks viewers through the process of making video art, mocking the genre's tropes like poetry scrolls, TV footage, and out-of-focus shots.
"Do it yourself" ("DIY") is the method of building, modifying, or repairing things by oneself without the direct aid of professionals or certified experts. Academic research has described DIY as behaviors where "individuals use raw and semi-raw materials and parts to produce, transform, or reconstruct material possessions, including those drawn from the natural environment ". DIY behavior can be triggered by various motivations previously categorized as marketplace motivations, and identity enhancement.
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